When facts alone are not enough

Forge a story that matters

 Tell your story in a clear, actionable way that matters to your customers.

How is Your Story Connecting with Your Audience?

We see so many new and established businesses wrestling with their stories. They know they need a clear, compelling message that connects with their customers right away, but finding it can be challenging.

THE SHEET is your brand story in modular form, on a single sheet, front and back.

  • It ensures your entire team answers any question about your brand exactly the same way.

  • It ensures all of your written content communicates the same clear, compelling story.

  • It teaches everyone who hears your story how to repeat it to others.

  • It gives you the next year’s worth of content all in one, simple-to-use package.

Stories are remembered

22 times

more than facts alone.

-Stanford University Research

OUR STORY PACKAGE IN 3 PARTS:

1. Your Brand Story

RESHAPE YOUR NARRATIVE ON A SINGLE SHEET

Make your story clear, compelling, significant, and shareable.  THE SHEET gives you, your clients & customers & everyone on your team the magic words that communicate the significance & value of your brand.

The Process:

1. DISCOVER

Your 90-min recorded STORY SESSION gathers all the most valuable facts & info about your brand.

2. FORGE & REFINE

Then we write your individual NARRATIVE STYLE GUIDE to activate your story within your factual framework.

3. PUT IT TO WORK

Use the one-page tool we call THE SHEET and put it to work across every single outlet you have.

2. Your Launch Content:

CREATE YOUR GO-TO-MARKET WEBSITE

We use THE SHEET to write the main pages of your launch website. You’ll have written content & visual concepts served up for you to use how you see fit. Compelling copy for the Home, Product/Service(s), Process, and About Us pages.

3. Put It To Work

Start Telling Your Tale

We use the information and written material generated in THE SHEET to create:

    • Your customized content strategy document

    • Your detailed content calendar

    • Everything you need to create individual, valuable content including:
      blog/educational content, white papers, PR materials, articles, press releases, social media content, email campaigns, even speeches and presentations.